Published on April 17, 2017 — Leave a comment

A 100% Guilt-Free Closet Starts Here

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High fives to all you secondhand superstars. Last year we found out 69% of thredUP sellers also shop secondhand, and 41% of thredUP buyers also resell their clothes. Way to think #secondhandfirst! Whether you shop or sell, big UPs to you. 

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Want to take your closet to the next level? (Stay tuned! We promise to share details soon on how you can win $100 of shopping credit!) On top of buying secondhand, we also encourage our customers to stay on the top of their closets, overcoming their #throwmo while preventing clothing from ending up in landfill. Enter our #1in1out challenge! One in. One out. Zero wasted.

At thredUP, we believe being a conscious consumer matters, and fashion that looks good should feel good, too. That’s why this Earth Day we’re kicking off a #1in1out challenge.

#1in1out Challenge: How It Works!

Are you a zero? You could win a $100 shopping credit on us! Here’s the challenge: For every piece of clothing you add to your closet, take out one you no longer wear and send it to thredUP in a Clean Out Bag. Then post and tag your #1in1out zero selfie on Instagram or Twitter.

Step 1
Follow our #1in1out rule: For every piece of clothing you add to your closet, take out one you no longer wear and send it to thredUP. 

Step 2
Post a photo along with a promise to do the #1in1out challenge on your public Instagram or Twitter. (Make sure your account is public so we can see your entry!) Include hashtag #1in1out and @thredup to have your entry count!


The photo can be:

  1. A selfie with you rocking the thredUP “I’m A Zero” sticker (included with all orders starting April 19th, while supplies last!)
  2. You with the item you’re adding to or subtracting from your closet.
  3. Your thredUP order or clean out bag.

Step 3

We’ll pick three winners who completed to the @thredUP #1in1out challenge to win $100 to shop on thredUP. Competition ends 05/28. Winners will be announced on 05/31.

Ready. Set. Zero!

[UPDATE: The three random, lucky winners are: @franescape23, @ccogut, and @the_nature_walk!]

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filed under:liveUP
tagged with:Earth DayGreen