As a collection under the Ann Taylor name, all of the products that you’ll find in Ann Taylor Factory are designed for the more modern shopper in mind. This line exclusively caters to younger shoppers such as mature teenagers and young adults. Instead of relying on the typical women’s clothing that you’d expect from Ann Taylor, their Factory collection stays ahead of the trend and offers high quality merchandise for the modern fashionista.
Richard Liebeskind created the entire Ann Taylor brand in 1954. He had originally created a single dress named the “Ann Taylor” and sold it out of his father’s store. It quickly became the best selling dress in the country, and from there he decided that opening a women’s clothing store was a way to make his brand known. By 2011 they had diversified their brand to include a variety of different clothing collections including Ann Taylor LOFT and Ann Taylor Factory. There were over 101 Factory stores and over 600 LOFT stores that you could find in malls in your area. They always focused on women’s clothing and have never created a men’s or children’s line.
One of the most notable aspects of Ann Taylor Factory is that they not only offer an exclusive line of merchandise, but they also carry marked down Ann Taylor and Ann Taylor LOFT products. This helps to give the everyday shopper a better opportunity to find discounted merchandise that they can wear on a regular basis. It’s essentially an Ann Taylor LOFT and Ann Taylor outlet for shoppers on a budget. Over the years the company decided that instead of focusing most of their efforts on developing a discounted warehouse collection, they should turn the Ann Taylor Factory name into a brand new collection of women’s clothing. You’ll be able to see a significant difference in the Ann Taylor stores in your area as Factory will become a brand new brand of its own.
If you’re the type of shopper that enjoys modern and comfortable women’s clothing for a variety of occasions, this is surely a brand to take into consideration. Ann Taylor has typically been known to cater to older audiences, such as mature women, but to meet customer demand they have also created sister brands for the younger audiences. Whether you’re looking for comfortable loungewear or a tailored suit for business, the Ann Taylor Factory collection will have many options for you to choose from.