Published on november 30, 2023

20 Brands Like Free People to Shop if You’re a Boho Babe

written by Team thredUP

Free People is often the first on the list for people naming off the best hippie chic brands to shop. It’s so in demand that the on-trend styles can be hard to get a hold of! Instead of waiting for that Free People midi dress or flare jeans to drop out of someone’s cart, why not spread the love with our favorite brands that are just like Free People instead? Check out these brands like Free People that come in a variety of different price points, happy thrifting!

1. We the Free

Free People’s main line gets a lot of love, but you definitely can’t sleep on the private labels (especially on thredUP, hint hint). We the Free can be found exclusively at Free People and is an obvious addition to the list. From super flared jeans to tie-dye sweatshirts, they have all the trappings for that cool Cali vibe. They also offer staple items that fully encompass a more classic style.

2. Anthropologie

Free People’s older, more mature sister, Anthropologie, also has a great selection for items you can wear every day or to work. They offer the same playful and fun prints, but the styles themselves err on the more conservative side with more attention to details, such as embroidered frocks or fringed jackets. Plus, their plus size dress variety is top tier.

3. Show Me Your Mumu

Love frilly ruffle dresses? Obsessed with leopard print midi skirts? If you answered yes to either of these questions, you need to check out Show Me Your Mumu ASAP. With their huge selection of flowy dresses and their incorporation of florals and stripes, Show Me Your Mumu is making a name for itself as the one-stop-shop for unconventional mavens and even unconventional brides. Be on the lookout for fun collaborations, like the all pink Malibu Barbie collab! Truly a dream.

4. For Love & Lemons

This brand is known for its lace and ruffle touches on almost everything. They have fun prints like lemons (are you surprised?) and offer customers a huge selection of undergarments and lingerie. If you’re interested in this brand, make sure you save your search on our site to find them before others do! Trust us, For Love and Lemons in high demand.

5. Reformation

While Reformation carries a hefty price tag (except on thredUP!), paying a little extra is definitely worth it. Milkmaid tops, polka dots, and seasonal prints perfectly describe Reformation’s style. To top it all off, we love Reformation’s sustainable mission, it’s one of the best places for a guilt-free splurge! They are 100% carbon, water, and waste neutral, and even provide sustainability reports each year to update their shoppers. Love Reformation but don’t have the budget? We’ve partnered with Reformation so you can clean out with us and get Reformation credit in return.

6. Zara

Hippie chic is a perennial trend that never goes out of style, which makes it a perfect fit for Zara. If you’re on the hunt for stores like Free People but more affordable, you’ve found your place! Zara is known for staying on top of the latest trends. Find a variety of dresses, such as wrap dresses, pleated dresses, and floral printed dresses to fill your closet. 

7. Tularosa

Another brand similar to Free People that doesn’t get the love they deserve is Tularosa. They have a wide range of printed, ruffled, and wrap dresses to choose from. They also incorporate pastels and brighter colors into their clothing. Shop this brand if you want to inject light-hearted or girlier vibes into your wardrobe.

8. Lulus

Lulus has the formula figured out when it comes to looks for any occasion. From flowy dresses to cute blouses and everything in between, their clothing is loved by everyone. For some simple basics with a contemporary twist, Lulus is your next go-to brand.

9. & Other Stories

This brand is known for its chic silhouettes and neutral tones found on everything from trendy tops to sleek pants and more! Not to mention & Other Stories clothing oozes cool and makes for an effortless transition from day to night.

10. Modcloth

It’s safe to say that if you’re looking for a retro or vintage brand, Modcloth takes the cake. They have everything from A-line dresses and skirts to totally unique shoes, sweaters, and jumpers. With oodles of colorful prints, this size-inclusive brand lets you show off your personality!

11. Farm RIO

Farm RIO specializes in bright colors, standout prints—suffice to say that statement pieces are their thing. Their items are incredibly versatile so they go with almost everything! You’ll want to check this brand out if you’re looking for closet essentials that pop from one season to the next.

12. Francesca’s

Boutique brand Francesca’s is home to not only clothes like Free People but a wide variety of accessories, like everything from cute cabbie hats to festival-ready clear bags and totes. You can count on them for stylish clothing that is both trendy and affordable. If you’re looking for a romper or a dress, check out Francesca’s and you’re sure to find something.

13. One Teaspoon

Easy breezy styles aren’t only known for floral dresses and lace accents, they’re also known for cool jeans and printed pants. One Teaspoon is home to a variety of jeans with loud personalities. From super flared to cheetah print, they have it all. With this brand you can find whatever bottoms you need to complete your ‘Free People’ look.

14. Fame & Partners

Another brand that’s similar to Free People is Fame & Partners. They are known for their exquisite evening looks that often feature floral prints or are embroidered for that extra ornate punch. For clothing that stands out from the crowd, be sure to save a search for this must-have brand.

15. Cloth & Stone

Nobody likes denim as much as Cloth & Stone does. Find items like pants, jumpsuits, shirts, and dresses made of super soft denim. The vibe is rustic yet comfy with casual favorites like flannels and joggers. You can find this brand online and in stores like Free People.

16. Lovestitch

Is Lovestitch literally stitched with love? You bet it is! Lovestitch is the brand to know for all things unconventional. If you’re head over heels for flowy, floral blouses or comfy, casual jumpsuits. Did we mention that it’s also super affordable?

17. Böhme

Take it back to the basics with Böhme’s simple and chic pieces. Böhme is a modern brand that has all the essentials you need. Think silky smooth button-downs and high quality wide-leg jeans. This brand has the style staying power to effortlessly get you through every season.

18. Lucky Brand

Lock in your luck by shopping for Lucky Brand. Lucky Brand specializes in denim, but you’ll for sure find more hippie chic styles. Cop some vintage-style graphic tees, cozy printed cardigans and your next pair of jeans, of course. For all things easy breezy, be sure to put Lucky Brand at the top of your list.


If fun and fresh dresses scream eccentric to you, then look no further than MINKPINK. A brand under Princess Polly and Urban Outfitters (more shops like Free People!), MINKPINK is the hot-spot for flowy dresses of all prints and styles. From floral maxis to paisley minis, you’ll definitely find the perfect dress for you.

20. VICI

This brand is certainly on the come-up for all things glam and unconventional, with eye-catching prints, silk blouses to bell-bottom jeans and cords. Shop VICI to spice up your Free People adjacent wardrobe.

Did we miss any other brands like Free People? Comment your faves below!