As women get older there’s the assumption that they also become less fashionable, which is quite false. There are a variety of retailers including Coldwater Creek, Lands’ End, and J. Jill that give shoppers the ability to look their best regardless of their age. The unique and ornate women’s clothing that you can buy from Coldwater Creek will help to accentuate your personal style meanwhile giving you a comfortable wardrobe with clothes that you can wear for a variety of occasions. As an exclusive women’s retailer you can find anything from dresses to burly cardigans.
Dennis and Ann Pence were the two individuals that started the brand in 1984. They had originally lived in Manhattan, New York but decided that they didn’t like the city. They relocated to Sandpoint, Idaho and decided that opening a direct mail business was a profitable venture. By 1990 they had millions of product catalogs being delivered to customers throughout North America, which is what helped them to gain the most popularity. The first Coldwater Creek store was opened in 1995, followed by over 365 other retail locations by the end of 2014. The company experienced a lot of sales through their online store as well which had launched in 2000. The business almost fell through after they had to file Chapter 7 bankruptcy in 2014, though Sycamore Partners who also owned Talbots, Nine West, and other exclusive women’s retailers, purchased the company.
Today, Coldwater Creek is primarily an online and catalog retailer where women can find comfortable clothing for work or while they’re spending time with their family. The majority of the company’s designs are for older women who want to have a comfortable and casual wardrobe that is easy to wear for every occasion. With a style that is quite similar to Lands’ End, it’s also a great style for women that enjoy spending a lot of time outdoors.
Comfort and style are the two main factors that you’ll think of when you start browsing through the women’s clothing from Coldwater Creek. Women won’t have to worry about putting the right shirt together with the right pants, as it gives effortless style at a reasonable price. From structured denim to comfortable tank tops that can be worn under cardigans, the options are endless. There are a few unique pieces that may appeal to younger audiences with a more modern fashion sense.